Categories Performing Arts

As the coronavirus pandemic wages on, operators in the entertainment and leisure industries continue to navigate new challenges presented by COVID-19. The massive impact this time has had on the global economy is undeniable. And, given their historical nature and people-driven infrastructure, the live entertainment and performing arts sectors have felt this impact. Download our free e-book to discover our step-by-step guide on how your reopening can serve guests safely and successfully in the age of COVID-19.

We were thrilled to join our global ticketing community in sharing successes, best practices and new ideas for a COVID era in this year’s INTIX Live! Digital Conference. As part of this year’s conference, accesso’s Joe Wettstead (Vice President – Client Success) and Wendi Yanez (Director of Sales) shared insights from assisting our clients with their successful reopening strategies. Read on for the 5 biggest takeaways from their presentation, “The Show Must Go On: Charting Your Path to Successful Reopening in a COVID World.”

Last month, we intro­duced you to five essen­tial box office tick­et­ing soft­ware fea­tures to help your venue reopen safe­ly, starting with our new Live Stream­ing inte­gra­tion then mov­ing onto Spaced Seat­ing. Next, we cov­ered a great way to boost patron loy­al­ty and keep funds in-house with Online Patron Cred­its. Then, acces­so Sales Engi­neer Mis­sy Cham­ber­lain walked venue operators through using Themes for Con­tact Trac­ing, and for our final install­ment, we are focus­ed on keeping your guests informed with a new area for Spe­cial Mes­sag­ing with­in the acces­so ShoWare plat­form.

Ticketing has never been a “one size fits all” approach, and this is especially true in the age of the coronavirus. Does your box office ticketing software give you the tools you need to serve your guests successfully? Our white label accesso ShoWare box office ticketing software is highly flexible to meet the evolving needs of your venue during this uncertain time, and we’ve released several new enhancements over the past year to support your ability to reopen safely. For the final installment in our “5 Features to Support Reopening,” we are focusing on Special Messaging. Watch as accesso Sales Engineer Missy Chamberlain introduces a new area for Special Messaging within the accesso ShoWare platform that can help you keep your guests informed.

Over the past few weeks, we’ve introduced you to three essential box office ticketing software features that can help your venue reopen safely. We started with our exciting new Live Streaming integration before moving onto Spaced Seating, and last week, we covered a great way to boost patron loyalty and keep funds in-house with Online Patron Credits. Watch as accesso Sales Engineer Missy Chamberlain covers Themes for Contact Tracing in our next deminar video, and read on to see how useful this can be for your venue!

In our “5 Features to Support Reopening” series, we are exploring five features within our accesso ShoWare box office ticketing platform that can help your venue reopen safely and successfully. We debuted our exciting new Live Streaming functionality last week, and are now switching gears to an essential feature that was released earlier this year: Spaced Seating. Watch our deminar video presented by accesso Sales Engineer Missy Chamberlain or read on to learn more.

Watch and learn about the new live streaming feature for our accesso ShoWare box office ticketing solution! See how you can increase revenue and offer your patrons the ability to safely view your performances without taking a seat in your theatre.

The season for giving back is especially meaningful this year, with COVID-19 taking a dramatic toll on people and organizations around the world. Whether your venue has been able to reopen or not, you can look to the tools in your ticketing system to help you recapture revenue and engage with your audience. Read on to discover 8 ticketing tools for giving back. No matter your industry, our feature-rich solutions are here to help support your venue’s efforts to boost fundraising initiatives this year!

Whether you are a Box Office Man­ag­er for a per­form­ing arts cen­ter or the Gen­er­al Man­ag­er for a sports are­na, you like­ly share a com­mon goal with your reopening plans: to safely offer patrons the best expe­ri­ence pos­si­ble while max­i­miz­ing rev­enue for your orga­ni­za­tion. Our highly customizable, white-label accesso ShoWare box office ticketing solution gives you everything you need to welcome guests back to your venue. Dis­cov­er tips for reopening and new features to support social distancing in our accesso ShoWare solution with acces­so ShoWare Vice Pres­i­dent of Client Suc­cess Joseph Wettstead and Director of Client Success Alicia Chism!

Studies have found that most people are willing to donate to “Round Up” campaigns and enjoy the process: a recent report found that 70% were willing to donate when asked. One might expect that the average donor would choose the minimum amount, but according to our client data, customers are more generous than you may think and actually donate more than the national average.

At accesso we believe that technology has the power to redefine the guest experience. Our powerful and innovative solutions deliver breakthrough revenue generating technology for our clients around the world so they can focus on providing outstanding experiences to guests. We are excited to announce a new enhancement to our accesso ShoWare solution's Email Marketing functionality that will help our clients simplify and streamline operations while delivering powerful insights to help increase ticket sales. Watch our webinar video to learn more!

Research shows it costs five times more to acquire new customers than it does to retain existing ones. The philosophy behind this is simple: it’s much easier to keep patrons who are already familiar with your venue engaged than it is to start from scratch, finding new customers, making them aware of your venue and performances, and encouraging them to visit. Furthermore, existing patrons are more likely to step into deeper levels of commitment than brand new customers. Watch our webinar to learn more about building loyal patrons with memberships!

From global crowdfunding to micro-lending, there are more ways for your patrons to participate in charitable initiatives than ever before. If you are a theatre or performing arts center whose vitality depends on successful fundraising and development initiatives, you know the importance of making the donation process as easy as possible for your donors, giving them a variety of payment options (mailing a check, dropping off cash, or making a donation online with a credit card) to suit their needs, and communicating with them in their desired format, whether by postal mail, email, phone call, or social media. However, there’s another way to reach your charitable donors at an even more convenient time: when they are purchasing tickets to your shows! Watch our webinar to learn more about driving donations with fund management.

Katie Reilly introduces us to our accesso ShoWare solution's new enhanced checkout and how it can help increase conversions in your eCommerce store.

In today’s eCommerce landscape, customers expect a shopping experience that is engaging and easy, whether they are using a mobile device, tablet or computer. If a retailer’s page is complicated to navigate, loads slowly, or requires too many steps to complete an order, customers are more inclined to abandon their cart. A study by CPC Strategy found that over 68% of all online shopping carts were abandoned, costing the retail industry over $18 Billion dollars in lost sales. Watch our webinar to learn more about increasing online conversions with enhanced checkout.

Understanding data is the key to optimizing business operations and growing your patron base. Whether it’s knowing how to spend your advertising budget, how to price different sections of your venue, or how to staff your box office, having this information available and easily-digestible can empower you to make decisions that drive the success of your organization forward for many years to come. Watch our webinar to learn more!

Wendi Yanez presents creative uses for patron account credits, a feature of our accesso ShoWare solution which allows a balance to be held on a customer’s account for future use.

Drew Belmont discusses how our accesso ShoWare solution's integration with GoodData provides advanced analytics and reporting capabilities.