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Holiday World & Splashin’ Safari® Expands Partnership with accesso® to Implement Virtual Queuing

Holiday World & Splashin’ Safari® Expands Partnership with *accesso®* to Implement Virtual Queuing

Park Empowers Guests to Maintain Social Distancing with 100% Virtual Queuing Program

ORLANDO, Fla. (May 12, 2020) accesso Technology Group plc (AIM: ACSO), the premier technology solutions provider for attractions and venues worldwide, today announced a new strategic agreement with Holiday World & Splashin’ Safari®, a longstanding customer located in Santa Claus, Indiana, that will include the theme park’s first-ever use of accesso’s award-winning, patented virtual queuing technology. The family-owned, internationally known theme park, which already leverages the accesso Passport® online ticketing and accesso SiriuswareSMpoint-of-sale solutions, will now offer the accesso LoQueueSMvirtual queuing service for all guests to facilitate reliable social distancing when the park reopens June 14.

This development comes on the heels of accesso’s newly announced agreement with Walibi Holland in Biddinghuizen, Netherlands, which will offer 100% virtual queuing to all guests when the park reopens May 25.

Last year, accesso’s virtual queuing technology empowered over 38 million guests with the convenience of stepping out of lines at theme parks around the world. Now, in light of the need for social distancing, virtual queuing is seen as a key part of the theme park industry’s efforts to reopen under the new guidelines.

“Our decades of virtual queuing innovation and the relationships we have built with theme parks and attractions around the globe provides Accesso with a unique opportunity to help Holiday World and the broader leisure industry welcome loyal visitors back again,” said Steve Brown, accesso CEO.

“The health and safety of our guests is our top priority as we plan for our opening day on June 14. Partnering with Accesso to provide virtual queuing for all our theme park attractions means our guests can maintain social distancing and have a more enjoyable visit,” said Matt Eckert, CEO of Holiday World. “We can’t wait to see our guests again, and virtual queuing will help us welcome them back in the safest way possible.”

accesso’s virtual queuing technology dynamically adjusts to unpredictable variables such as guest flow and operational changes, allowing venues to employ real-time capacity optimization and real-time communication with guests via their own mobile device.

Using accesso’s virtual queuing system is quick and easy. After selecting a ride or attraction on their mobile device, guests will be placed in a virtual queue and a countdown will begin. When it’s their turn to ride, guests will be notified to proceed to the attraction. Park attendants will conduct a contactless scan of the QR code on the guest’s smartphone to redeem the ride reservation.